“The discipline of writing something down is the first step toward making it happen.” – Lee Iacocca

A Harvard study done years ago among the most extraordinarily successful found they shared one simple practice: they wrote their goals down on paper. 

Goals that are ... Read More »

“I am thankful for laughter, except when milk comes out my nose.” — Woody Allen

In this pressure packed, fast paced world of constant change and uncertainty, we need to remember not to be so serious.  President Lincoln said, “With this fearful strain that is on me night and day, ... Read More »

“In real estate it’s ‘location, location, location’.  In marketing it’s ‘differentiate, differentiate, differentiate’.” — Roberto Goizeuta

The key to marketing is differentiation.  Your customer must perceive your product/service as different, better and more special. 

Effective differentiation is achieved by understanding your customer.  ... Read More »

“Failure is success if we learn from it.”  — Malcolm Forbes

People excel by trying, failing, learning, trying again and succeeding.  Leaders create a culture of active learning where risk is a part of the training regiment.  Thomas Watson, the founder of IBM, was such a ... Read More »

“People must have self-confidence to be clear, precise, to be sure that every person in the organization understands what the business is trying to achieve….Clear, tough-minded people are the most simple.” — Jack Welch

“The Economist” recently observed that the rate at which mankind makes life complicated seems ... Read More »